Fitness Experts - Sport and Fitness Inc.

Meet Your Commercial Fitness Equipment Experts

Team Sport & Fitness and our 65 combined years of fitness industry experience will be there for you throughout the design,installation and maintenance of your commercial fitness area.

The mission of Sport & Fitness is to passionately provide our clients with a superb experience including expert consulting, quality equipment, prompt delivery, and dependable ongoing service.

We are proudly provide you with a full service commercial exercise equipment experience and have specialists catering to the areas of:

Denver
Northern Colorado
Front Range
Colorado Springs
Longmont
Wyoming
Littleton
Nabraska and beyond.

Financing Available

Apply for financing here

Consumer, multifamily, health clubs, recreation centers, country clubs, municipalities, corporate fitness, and more!

Ken Forzley, MPH, President, and Owner

970.482.0551
ken@sportandfitnessinc.com

Ken’s commercial exercise equipment solutions.

Ken is the Owner and President of Sport & Fitness INC and has over 32 years’ experience in the fitness industry. Ken has designed and equipped hundreds of fitness centers for health clubs, multifamily apartments, recreation centers, and government facilities all over the United States. He is a certified CORE HEALTH & FITNESS technician and has created one of the largest commercial fitness equipment service and repair teams in Colorado and Wyoming. For over 15 years, Ken has established outstanding relationships with exercise equipment companies through honesty, integrity, and hard work. These special relationships have allowed Ken to deliver remarkable savings to Sport & Fitness clients . Ken served as the Fitness Director for the Fort Collins Club for twelve years before opening Sport & Fitness. He holds a Master’s degree in Public Health from UNC and is actively involved in the local community as the Race Director for the annual Fort Collins Turkey Trot.

Ken resides in Fort Collins, Colorado, with his wife Deb, and two children, Drew (25) and Elise (21). Outside of work, Ken enjoy spending time with family and socializing with friends, running, and traveling.

Ryan Conover, Business Development Manager

Over his career, Ryan has developed a strong customer service and management skill set, with over 23 years of experience within the Fitness Industry. Ryan spent eight years working for Miramont Lifestyle Fitness in a variety of roles, including Wellness Director; General Manager; and Area Director of Fitness. During his time at Miramont, Ryan was a member of the Executive Team and assisted in growing Miramont from two to five clubs within the Fort Collins/Loveland area. He holds a degree in Health and Exercise Science.

In addition, Ryan was previously employed by Active Sports (formerly Club One) for 8 years. He worked in their corporate division for four years as a General Manager of the Motorola Wellness Center in Fort Worth, Texas. He also worked in their commercial division as General Manager and Sales Director for Active Sports (Club One) in Loveland, CO.

Ryan resides in Windsor, Colorado, with his wife Danielle and two sons. Outside of work, Ryan spends his time enjoying Colorado and spending time with his family. His passions include: hiking; fishing; wood working; travel, fast cars, and quarter mile racing.

970.324.1837
rconover@sportandfitnessinc.com
https://www.linkedin.com/in/ryaniconover/

Ryan’s latest fitness center designs

Jacob “Jake” Evans, Operations Manager

970.482.0551
jacob@sportandfitnessinc.com

New fitness equipment installations

Jake is the Operations Manager for Sport & Fitness and oversees our installation. Jake can repair any type of exercise equipment and holds a level 3 CORE HEALTH & FITNESS certification. Besides overseeing the Operations team which services a three state area, one of Jake’s most important duties is overseeing new fitness equipment installations for our clients. Jake joined Sport & Fitness in 2012 and he has helped it grow into one of the top performing CORE service teams in North America. He is happily married and enjoys building and modifying trucks, carpentry, and spending time with friends and family.

Audrey Sorenson, Office Administrator

Audrey Sorenson oversees accounting, service scheduling, equipment ordering, customer service and more. Audrey joined Sport & Fitness in 2019. She is happily married and enjoys spending time with her friends and family.

970.482.0551
audrey@sportandfitnessinc.com

New fitness equipment installations

Expert Installers and Technicians

D.J. Arabello

Ben Reaman

Ben is from Crested Butte Colorado. He came to Fort Collins in 2013 to attend Colorado State University and obtain a degree in Health & Exercise Science.

After graduating Ben moved back to Crested Butte to ski and be close to the outdoors. After two years of living in Crested Butte and traveling around Europe Ben decided to move back to Fort Collins in May of 2020 and found work with Sport & Fitness Inc. soon after.

Ben has a passion for fitness, hockey and for anything to do with the outdoors. He loves biking, hiking, fly fishing, skiing, hunting and anything that can get him outside.

Ryan Pfeifer

Wes Morales

Home Town: Fort Collins, CO

Education: BA in Biology, Gustavus Adolphus Minor in History

Passions: Hiking, biking, hockey, golf, paddle boarding and reading

The Sport & Fitness Team

970.482.0551
service@sportandfitnessinc.com

New fitness equipment installations

Sport & Fitness Associations

https://sportandfitnessinc.com/ is a member of the Apartment Association of Metro Denver https://www.aamdhq.org. We assist apartment owners in designing and supplying fitness centers for their properties. With our own internal service team, we repair and install equipment as well. We offer over 20 brands of commercial exercise equipment and have solutions for every budget.

https://sportandfitnessinc.com/ is a certified Compliance Depot vendor https://www.compliancedepot.com. If you need use added as a vendor for your management company, contact us at 970-482-0551 and ask for Ryan Conover.

https://sportandfitnessinc.com/ is a member of the Colorado Parks & Recreation Association https://www.cpra-web.org/. We assist Recreation Managers and coordinators in designing and supplying their facilities.

Meet Your Commercial Fitness Equipment Experts

Financing Available

Ken Forzley, MPH, President, and Owner

Ryan Conover, Business Development Manager

Jacob “Jake” Evans, Operations Manager

Audrey Sorenson, Office Administrator

Expert Installers and Technicians

Sport & Fitness Associations

Delivery and Service Areas

Sport & Fitness Commercial Exercise Equipment

Showroom

Fitness Space Designs